Cheeky, bingeable email marketing
š¤š¼ Meticulously thoughtful, data-driven strategy
Did you also get the ick reading ādata-drivenā? If so, youāre my type of person. š But truthfully, I was at a loss for how else to make it clear I donāt just make ish up when it comes to your emails or copy. While marketing is ā at its core ā all an experimentation, those experiments should be rooted in consumer behavioral insights.
Which is where I come in! So it would make sense if we got to know each other better before committing, right?
Hey, Iām Aireanna! Professional Yapper, Sand-In-My-Suit Junkie, and Certified Smut Reader
Oh, wait, those arenāt my credentials. But itās pretty clear at this point Iām a writer who also happens to be really good at email marketing. So I kind of skipped the boring titles. I will say: Iām vehemently opposed to the word āexpertā, so you won't find any of that here. Even though when I posted it on Threads, my clients came for me, telling me I am one. š¤
Iām the type of over-the-top person who sharpie-labels open containers of food in my fridge so I know when they spoil, I write down interesting words + phrases when I read, and I ADORE collecting data on the most randomest of things to analyze them (I have a āhoe-enomicsā chart that gamifies my dating habits. Recap coming Jan ā26!)
Stickers hate to see me coming, because I perpetually collect them, even if I donāt know where to put them. I also collect: seashells, cute pens that write smoothly, journals Iāll forget about after the first 20 pages, and books that I truly do NOT have the capacity to read (my sister gifted me a custom book embosser, so I *have* to use it!).
But weāre hitting the point where it's been a bit too much āme, me, meā, which isnāt really giving you much of a reason to keep reading. So letās switch gears for a sec.
To appease the SEO mavens, hereās a list of technical terms related to what I do: customer retention, email automations, A/B testing, email marketing strategy, content marketing, increasing your ROI, lifecycle marketing, marketing and industry research, performance data, customer journey, improving your KPIs, email marketing platforms, email marketing services, copywriting services, marketing copywriter.
Okay, have your eyes glazed over yet? Probably. (mine did!) Plus, Iām 71% positive that that was NOT a good use of keywords, but hey ā I never said I was an SEO guru š
SEE WHAT I CAN DO FOR YA
When Iām not glued to my walking pad typing away, youāll find me...ā¦
ā” hitting new PRs at the gym, even with my broken body
ā” spending hours at the beach, fully brain off w/ a good read
ā” watching a captivating thriller or horror movie on a rainy day
ā” pretending I know how to twerk + practicing pole
ā” researching anything related to human behavior, psych, or sex education
ā” doodling fine-line tattoo sketches for my loved ones on procreate
ā” snuggling my gray cutie patootie, lover boy 8-year-old kitty
Non-negotiable values Iām passionate about
Ease >>
Email marketing should feel as easy breezy as a beach day (well, once you get settled in, that is). Go full brain-off mode if you need to!
Ethics >>
Thereās nothing that gets on my nerves more than manipulative brands using false scarcity or shaming their readers into a sale.
Empathy >>
Weāre all consumers, but weāre also all *HUMAN*. It shouldnāt be a differentiator, but it is. I truly care about your brand and *YOU*!
Compassion >>
Weāre true partners. Iāll take your brain dumps, random ideas, and you-ness, and turn them into a super solid strategy.
Community >>
You're running your business for your people. your emails should be the conversation starter that keeps them hanging around.
Thatās all for now, folks :)
So, do ya wanna commit (to working together)?
If youāre thinking, āhell yeah, Iām so over using artificial āintelligenceā masquerading as my email marketing managerā, ring me up! Well, you gotta fill out a quick form to get my digits, but same same. If youāre still pondering, āhmmm, Iām not sure if youāll be able to help because >>insert your reason here<<ā, Iād still love for you to ring me up!
Iām a firm believer in not fully committing to ANYTHING unless youāre ferociously confident that itās meant for you, so I donāt offer ādiscovery callsā or āsales callsā. Noooope.
Thereās a hyper-specific reason I call them āno-cost consultation callsā. Because 1) you shouldnāt have to pay me to figure out if weāll be a good duo, and 2) if I think youāre not in the right spot *yet* to hire me, Iāll let you know what things need to happen first!
Itās a win-win for us both. šš¼
